Click here to visit the YB website.
The slideshow below shows the development of the 'YB' logo from a simple red circle to its final complete design. When drafting ideas, I wanted to focus on notions of security, protection and togetherness, as well as making references to technological systems like WiFi and computers. I also wanted the logo to have elements of the 'YB' name embedded within it. These culminated into the final design shown below the slideshow.
The final logo design for 'YB' is shown below.
While creating the animation for the 'Who Are We' page, the cartoonised man glitched and broke the entire sequence. Photos of this can be shown below. The glitch forced me to recreate the man from scratch, re-rigging his limbs and attaching them to his body.