Over the weekend of the 26th-29th July, we were at the award-winning Kendal Calling festival shooting the event for the organisers. The theme this year was ‘Into the Future’, with sections of the festival decorated to depict a dystopian future in which all non-conformist, unsponsored music, art and creativity has been outlawed. We really wanted to go above and beyond with this video and deliver something truly special unlike anything they’d seen before, playing on this theme.
To do that, we decided to hire in some beautiful anamorphic lenses (P+S Technik Evolutions) to really give the video a cinematic, indie feel. The lenses are known for having these characteristics, and produce a truly stunning, unpolished look. Read about our experience with anamorphic lenses. Above is the final video that we produced for them – we’re really happy with how it turned out.
We also produced a series of daily recap videos at the end of each day for the organisers to share on Facebook. These videos went down well, with 198,000 total video views and 3373 reactions on Facebook as of 29th August 2018. View our two favourite edits from the weekend below: